In an increasingly competitive business environment, the adoption of eBusiness technologies is critical to business survival. In this module, students examine how organizations can use all aspects of eBusiness to create new products and services, reduce the cost of existing business processes and improve the efficiency and effectiveness of their operations. The module then explores the typical revenue models that can be adopted, the key role of eMarketing, the development of business-to-business strategies and the increasing importance of online auctions and virtual communities. It investigates the various security threats that can be posed to eCommerce systems and the appropriate countermeasures that can be adopted. The module also considers various electronic payment systems and concludes by reviewing the main components of a business plan for implementing eCommerce successfully.
3 Universities/Academies = 1 Diploma (100% Online Study Program & Graduation in Switzerland)
OUS IS THE ONLY ONLINE ACADEMY TO OFFER FOR ALL STUDENTS A DIPLOMA JOINTLY WITH TWO UNIVERSITIES
All students will have a joint diploma from OUS Academy in Switzerland + the University of Dąbrowa Górnicza (WSB) in Poland + Taras Shevchenko National University (KNU) in Ukraine.
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THREE Top European Universities/Academies = Best Virtual/Distance Program = ONE Top European Degree/Diploma
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